Could you and your colleagues be the next ABrentice?


Two local charities are collaborating in the hunt to find Aberdeen’s next great fundraising initiative.

Absafe and AFC Community Trust are joining forces in The ABrentice, a fundraising competition where teams compete to come up with the most creative ways to turn £50 into as much money as possible for the charities.

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Teams will have five weeks of trading from Monday 1st May to turn this initial investment into oodles of cash, with the money raised split between the two local causes.

Like BBC One’s The Apprentice, participating teams will have access to top business advisors to help guide them along the way. Representatives from AFC Community Trust and Aberdeen Football Club will aid the teams with business development, while Absafe will provide media relations, marketing and legal support.

The ABrentice will officially launch at Pittodrie Stadium on Monday 24 April at 7pm, where teams can meet the advisors and brainstorm fundraising ideas. Interested teams should contact Victoria McMillan, Absafe’s Community Fundraising Manager to register ahead of the launch event at Pittodrie.

Victoria said: “Teams can be made up of friends, colleagues, neighbours and family – the only stipulation we have is there is a maximum of five members in each team.   We want to see some alternative and original ways of raising money to turn £50 into so much more. Make sure you get you in touch with me to register your team ahead of the launch.”

Absafe is the north-east of Scotland’s only charity dedicated to safety awareness. From its facility in the Bridge of Don, Absafe teaches children about the fundamentals of personal safety including road safety, fire safety, anti-social behaviour and cybersecurity.

AFC Community Trust is the official charity partner of Aberdeen Football Club, and supports those in need throughout Aberdeen and Aberdeenshire. Its strands of activity relate to health and wellbeing, positive activity, equality and inclusion, good citizenship and learning.

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