New forex company Tradu enters the market 


IN RECENT years, forex trading has gained popularity with everyday investors looking to diversify their portfolio with investments with a higher risk vs. reward ratio. But sometimes trading platforms’ functionalities hold back more ambitious investors. That was until Tradu’s new platform entered the market.  

Tradu’s new trading platform is backed by the global investment firm, Jefferies. This large-scale backing means it’s hit the ground running and is gaining momentum with investors.  

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On the new platform, traders have access to over 100,000 tradeable assets including over 8,000 US stocks and 100 different commodities alone. Paired with the 106 indicators and 37 drawing tools, it’s easy to see why traders are chomping at the bit to execute trades with Tradu.  

A multi-access platform function for a seamless user experience  

Rather than toggling between accounts, Tradu’s platform lets you manage a range of asset classes all in one place. Global Head of Trading at Tradu, Paresh Patel explains:  

“[Historically], to trade the full stack of financial instruments available you’d have to have multiple accounts. With Tradu you’ll be able to do crypto, FX, CFDs, indices, treasuries all in one place.”   

All you need to do is log in to a centralised portal and toggle between platforms to trade different asset classes. And with the average trading execution of 18 milliseconds, you can quickly trade assets in a heartbeat.  

Craig Mischel, Managing Director of Product and Strategy explains more about how the platform works: 

“We’ve made it so that you log in under one username to simplify that user experience. You log in under one email and the information behind that will know how to log you in to each platform. If you want to go back or move your money around, you simply head back to the portal. The portal is like the glue and the platforms are all independent areas. There’s a whole intertwining world there behind the scenes but the client has a very simple experience.” 

Competitive spreads  

One thing all traders have in common is their desire to maximise their profits. That’s why low fees and competitive prices are so important. This is one area where Tradu shines above the rest. Tradu’s CEO Brendan Callan explains: 

“We’re extremely competitive across the board. Our CFD offering is commission free and we have a spread tracker which shows our spreads against competition…most of the time we’re going to have the tightest spreads available.   

“Pricing is important to our customers and giving them the comfort that they’re with the firm with the tightest pricing 90% of the time is a big selling point.”  

Strict compliance measures  

One of the main challenges in the forex trading sector is that it’s a high-risk activity. If the right compliance measures aren’t implemented, traders can land themselves in hot water. Michael Grant, Director of Global Compliance and ex-law professor explains that:  

“Individuals may be subject to personal sanctions such as fines or reprimands, [and] the regulators could impose a fine on us as an organisation, or express their dissatisfaction in the local press, which leads to adverse publicity.”  

But Tradu overcomes these legal challenges by allocating jurisdictions to individuals or local teams who come together each month to produce a risk document that identifies the new emerging regulatory risks in each of those locations.  

Tradu also has a team of people who are responsible for identifying new laws that come into place and those that are going to change the way we do business.  

He continues to explain that:  

“We develop relationships with local lawyers. These are people who know our brand and what our products are. We get them on board to alert us to any changes they become aware of. Then there are clients who’ll ring you up or send a message about things they’ve seen that are coming through.” 

Is Tradu’s new platform the future? 

The firm’s unique centralised approach to trading, low spreads and stringent compliance measures mean it’s set to take over the industry in 2023 and beyond.  

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