RGU to launch School of Creative and Cultural Business

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Robert Gordon University is to launch its new School of Creative and Cultural Business.

Under the university’s plan for a more streamlined academic structure, the Department of Communication, Marketing and Media and the Department of Information Management have merged and are now the School of Creative and Cultural Business. The title emphasises the strategic positioning of the School in combining creativity and commerce.

Jo Royle, Head of The School of Creative and Cultural Business, said: “The School of Creative and Cultural Business is a dynamic multidisciplinary school with innovative academic staff covering a wide range of undergraduate, postgraduate and research degrees.”

RGU Principal, Professor Ferdinand von Prondzynski, said: “The university is currently implementing a streamlined School-based academic structure, which has allowed us to bring together staff now forming the School of Creative and Cultural Business.

“The title emphasises the strategic positioning of the School in combining creativity and commerce.

“At the heart of the restructuring plan will be RGU’s determination to provide teaching and research and advice that offers solutions to our key partners – our students, our friends in industry, and the public sector.”

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