A FIRST-of-its-kind bar, which has created over 40 local jobs, opens today (January 28th) in Aberdeen.
The brainchild of Moray Entertainment Group, owner of the Scotland-wide Innoflate chain, which has venues in Livingston, Cumbernauld and Aberdeen, The Beach Bar is the country’s first 18+ competitive socialising venue and features the only axe throwing bar north of the border.
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Mirroring a trend already established in the USA, the 720 capacity, 16,000sq ft bar, which is located on Aberdeen’s Beach Boulevard, offers a range of activities including Crazy Pool, e-Darts and PongConnect – all designed to bring friends and family together.
The Group, which is led by CEO Darren Margach, has already gained a reputation for blazing a trail in the Scottish leisure business and has invested £500,000 in the new venue. It features a full bar food menu developed on site, as well as two bars; one for beer lovers and a cocktail bar with VIP/private hire area, with views over Aberdeen beach.
Explaining the motivation behind The Beach Bar, Darren comments: “Already occupying the ground floor of the premises with Innoflate – the country’s first indoor inflatable park – it made sense to us to lead the charge once again and optimise the upper floor by bringing something completely new, not only to Aberdeen but to Scotland.
“Popular in the States for some time, and with a growing audience in England, we are delighted to be able to bring the first competitive socialising venue to Scotland. Whilst sourcing the very best in food and drink has played an important part in the Beach Bar’s development, the fundamental focus is firmly upon the games and the incredible amount of fun to be had.”
Ross Anderson, Director at Moray Entertainment Group adds: “We have revolutionised the venue, with renovation work beginning 10 months ago, during the second lockdown. This echoes a process we undertook in Elgin, utilising the first lockdown of 2020 to develop Pinz ten pin bowling. Both projects underline our belief that friends and families are ready to enjoy each other’s company with a bit of competitive spirit thrown in, and a Facebook following already in excess of 4,000 certainly validates that theory.”
