THE ORGANISERS behind Spectra, Scotland’s festival of light, are urging local businesses to complete a survey following the end of this year’s festival.
Aberdeen City Council are gathering feedback from visitors and local businesses to evaluate the success of the event and inform the future development of Spectra.
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Businesses across Aberdeen are asked to visit https://consultation.aberdeencity.gov.uk/place/spectra-2023-business-survey and complete the short survey highlighting the impact Spectra may have had on their business while it was running.
All responses will be complied for analysis and treated in confidence, with an evaluation report due to be published in due course highlighting successes and challenges from this year’s festival.
The evidence gathered from business responses will be vital for ensuring the festival continues to grow and draw more visitors to the North East.
Businesses have until 27th February to submit their responses.
The Council are also looking for businesses who may wish to partner in future events with themed promotions, sponsorship or fresh approaches to bringing visitors to the city centre for Spectra and other events across Aberdeen.
Spectra is owned and commissioned by Aberdeen City Council and produced by Curated Place.
